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 Research Interests

  • Software and Platform Studies
  • Apps and Sensormedia
  • Digital Research Methodologies
  • Inventive and Interdisciplinary Methodologies
  • Quantification, Metrification and Valuation
  • Media of Calculation
  • Issue Mapping
  • Infrastructures


2019       Founder Center for Digital Methodologies in Media, Language and Technology ResearchUniversity of Siegen

2018       Visiting Fellow Center for Interdisciplinary Methodologies, Warwick University 

2018       Deputy Speaker DFG Cooperative Research Center Media of Cooperation, University of Siegen

2017 Co-Speaker DFG Graduate School Locating MediaUniversity of Siegen.

2016 Professor for Digital Media and Methods (W3), Media Studies Department, University of Siegen.

2012 – 2016    Assistant Professor (tenured) New Media and Digital Culture, University of Amsterdam.

2012 – 2013    Visiting Lecturer in Sociology and Media & Communications, Goldsmiths, University of London.

2012    Post-Doctoral Researcher Issue Mapping Online, Sociology Department, Goldsmiths.

2012    PhD in Sociology Brands and Continuous Economies” at the Centre for Invention & Social Process Goldsmiths, University of London.

2009 – 2013   Teaching Fellow MA Brand, Communication & Culture, MA Digital Sociology Goldsmiths.

Study       MA Gender, Media & Culture, Goldsmiths, University of London.

       BA/MA (German Diplom) Social Science and Business Communication, The University of the Arts Berlin.

Research Projects

My work explores the various intersections between new media, methods and economic sociology, with a specific interest in web economies, platform and software studies, digital methods, brands, value, topology, measurement, numeracy, social media, digital sociology, inventive methodologies and issue mapping online. I am interested in advancing new methodologies to study digital and platform cultures drawing on digital research methods and its intersection to other methodological approaches. Among my key questions is how value is generated from digital data and how quantification and numbers participate in life in digital media.

In 2019, I founded the Center for Digital Methodologies in Media, Language and Technology Research with other colleagues in order to bring together method development at the University of Siegen. Further I am deputy speaker of the DFG CRC Media of Cooperation which explores media as cooperatively accomplished means of cooperation. 

From April 2017 I am co-speaker (together with Tristan Thielmann) of the DFG funded Graduate School 'Locating Media' which explores media research in motion and in situ. The graduate school seeks to explore inventive methods for interdisciplinary media research, bringing together mobile, ethnographic and digital methodologies.

I hold a 4 year NWO Veni grant for the project ‘Numbering Life. Measures and Metrics in Digital Media’ (2015-2019). The project investigates the socio-technical conditions and implications of quantification in social media platforms. It asks how phenomena such as Like or friend counts, popularity rankings or algorithmic metrics participate in what they attempt to measure and allow third-parties to make social media activities economically valuable.

Together with colleague Tristan Thielmann, I am principal investigator of the project ‘Navigation in Online/Offline Spaces’ which is part of the Collaborative Research Centre (SFB) Media of Cooperation at the University of Siegen (2016-2019). The sub-project investigates social forms of navigation in the field of US routemaps, drones and social navigation apps to explore their media practices and technicity and the specific forms of navigations they enable. Together with Fernando van der Vlist, I focus on advancing new digital methods for analysing apps which can study the operation of software in mobile and situative ways. Furthermore, the project seeks to advance the field of platform studies, by exploring how drones and apps engage in and expand current understandings of platforms. I am part of the international App Studies Initiative.

In addition, I am member of the interdisciplinary research initiative Popular Cultures at the University of Siegen which explores the nexus of pop and popularity. In this context I have been exploring interdisciplinary perspectives on lists, asking how lists create order, relations and values together with my colleagues Markus Helmerich, Johannes Paßmann and Matthias Schaffrick.

Since 2009, I have been a member of the Digital Methods Initiative Amsterdam and have been involved in a multiplicity of projects, many of them still ongoing. Among these projects is the exploration of third party tracking ecologies, leading to a new tool to identify trackers and the Tracker Guide to the Cloud which was exhibited at MOTI, but also experimental projects on studying app ecologies as well as Twitter data. Furthermore, I am part of the Public Data Lab, an international consortium for inventive data-intensive research.

Together with Bernhard Rieder, I founded the Media of Calculation research group which investigates the role calculation, understood widely as mechanical reasoning, plays in contemporary societies. Although practices like statistics, cost-benefit analysis, or accounting have been important practices for centuries, the invention of the computer and its more recent infiltration into the pores of contemporary societies have put the spotlight on calculation as a means to represent and intervene. The research project contributes to an understanding of the calculative agencies of media and their social, cultural and economic effects by organizing reading groups and events.

Awards and Grants

 from 2018Deputy Speaker collaborative research centre “Media of Cooperation” (DFG)
2017 – 2021Co-Speaker/PI DFG Graduate School “Locating Media", University of Siegen. (DFG)
2015 – 2019PI “Navigation in Online/Offline Spaces”, DFG collaborative research centre “Media of Cooperation” (DFG)
2016 – 2019PI “Numbering Life. Measures and Metrics in Digital Media”, Veni Grant Scheme, (NWO). 
2010FfWG Foundation Grant for doctoral research, Funds for Women Graduates.
2009One year PhD scholarship, German Academic Exchange Service; ATACD Residency Grant, 7th Framework Programme; Travel Grant, Central Research Fund London.
20083 year Whitehead Scholarship, Goldsmiths, University of London; 2.5 year PhD Scholarship, Fazit-Stiftung; Travel grant, Fazit-Stifung; Tuition Weaver, University of California Irvine.
2007One year postgraduate scholarship, German Academic Exchange Service (DAAD).