Univ.-Prof. Dr. Hanna Schramm-Klein

International supplier relationship management

Status quo des Multi-Channel-Managements im deutschen Einzelhandel

Competitive strategies in retailing-an investigation of the applicability of Porter's framework for food retailers

Konsumentenvertrauen im Handel - Bedeutung und Einflussfaktoren

International supplier relationship management: From transactional to relational purchasing

Supply-Chain-Management und Warenwirtschaftssysteme im Handel (German Edition)

Direktmarketing im Handel

Multi-Channel-Retailing

International supplier relationship management: from transactional to relational purchasing

The relationship between marketing performance, logistics performance and company performance for retail companies

Neue Ansätze im internationalen Marketing

Determinanten der Kooperation