Skip to main content

Overt and hidden price increases and consumer reactions: Strategies, perceptions and trust in times of inflation

Master's seminar in business administration

Studierende in einem PC-Pool

Framework data for the winter semester 2025/26

Lecturer is Prof. Dr. Hanna Schramm-Klein

Start

The lecture starts on 14.10.2025 at 10.00-12.00 in room US-A 234

Methods course

Dates will follow.

Presentation date

The presentations are scheduled for 04. and 05.01.2026. Time and room to be announced.

Submission of the term paper

The term paper must be submitted by 31.03.2026 by 23:59 by e-mail at the latest.

Please note

Participation in the seminar introduction is mandatory. In case of illness, please contact the seminar leader. Further information will be sent by e-mail.

Detailed information on the seminar schedule can be found on the notice board.

Notes on scientific work

At the Chair of Marketing and Retailing there are new guidelines for the preparation of a scientific paper or the use of AI systems. Please refer to the following links for the general conditions.

Guidelines for the preparation of scientific papers
On the use of AI text generators
Notes on final theses at the professorship